Petals Direct is a UK based importer of exotic and rare flowers from all over the world. Michaela Romley has been running this highly successful and niche business for over 13 years but was looking for a way to meet new clients and expand the success of her business. Michaela freely admitted to the team at Amvoc that she simply did not have the time to do her own new business generation and was looking for a professional outsource marketing company to take on the responsibility of growing her business in the background. Petals Direct do have a website but no work has been done on the website nor can clients make a purchase – the website was extremely basic (something Amvoc are currently working on in addition to the telesales campaign.)
One of the biggest USP’s we were able to identify in relation to Petals Direct is the types of plant they are able to safely transport into the country and retail to collectors, florists and garden centres – our research indicated that Petals Direct has the monopoly in this field. This was a useful tool when campaigning on their behalf.
Have you got similar needs to Petals Direct in that you are looking to use telemarketing to expand your business in Cheshire? Read further to find out how we were able to help Michaela boost her profits and meet new potential customers throughout the UK.